Sales Outreach & Discovery Specialist
SOCIAL CLOUD VENTURED • Gurugram
About the Role Sales Outreach & Discovery Specialist Mission: Convert qualified conversations into business opportunities. Responsibilities: Build prospect lists. Research brands, founders, and marketing heads. Identify decision-makers. Write personalized outreach. Run LinkedIn/email/Instagram/WhatsApp campaigns. Book discovery calls. Conduct discovery meetings. Understand client business problems. Identify opportunities in: - Social Media - Influencer Marketing - Ad Films - AI Ads - Digital Campaigns - Creative Strategy Prepare proposals and manage pipeline. Follow up intelligently. Maintain CRM. Tools: LinkedIn Apollo Google HubSpot/CRM WhatsApp Email AI tools (ChatGPT, Perplexity) Clay or equivalent prospecting tools Performance Metrics: Qualified prospects contacted Conversations started Discovery calls booked Discovery → proposal % Proposal → closure % Revenue generated Pipeline value Cost/time per qualified opportunity Hiring Test: Provide 20 target brands. In 24 hours: Research → identify decision-makers → write outreach → create call script → conduct mock discovery call. Requirements B2B SALES EXPERIENCE: 1-7+ years, with proven sales records. OUTBOUND PROSPECTING: Expertise in LinkedIn, Cold Calling, WhatsApp, Instagram, and Apollo. CLIENT-FACING EXPERIENCE: Interaction with founders, marketing heads, brand managers, and business owners. MARKETING/CREATIVE/DIGITAL SERVICES: Preference for experience in these areas. INDUSTRIES: Digital marketing, media, advertising, e-commerce, social media agencies, FMCG, influencer marketing, media entertainment, creative branding agencies. SALES CYCLE RESPONSIBILITY: Involvement in prospect identification, proposal preparation, outreach, discovery calls, follow-ups, and closing. SALES PERFORMANCE: Proven monthly/quarterly targets, revenue achievement, and sales numbers. DISCOVERY/CONSULTATIVE SELLING: Understanding client requirements, identifying business pain points, asking structured questions, handling senior stakeholders, and creating business cases. CRM/TOOLS EXPERIENCE: Proficiency in Google Workspace, WhatsApp Business, AI tools (ChatGPT, Perplexity), LinkedIn Sales Navigator, Apollo, and prospecting tools. AI PROFICIENCY: Mandatory AI-native skills and comfortable using AI for research and outreach. EDUCATIONAL BACKGROUND: No specific educational qualification required. Compensation Fixed + Sales Incentive (basis targets) Location Gurugram Working Arrangement Monday to Friday - 10 to 7 Candidate Profiles B2B Business Development Executives & Managers Agency Sales Professionals Digital Media Advertising Sales Professionals Candidates with Strong Founder/CMO Relationships SDR/BDR Professionals Ready for Larger Sales Responsibility