Business Development Manager
Primekit • Mumbai
About Primekit Primekit is a Channel Activation Platform built for businesses that sell through channel partners, brokers, distributors, agents and other intermediaries. We help enterprises discover, activate, engage and track their channel partner ecosystem through a combination of personalised marketing content, WhatsApp-led engagement, partner intelligence, analytics and structured activation workflows. Primekit is currently working with leading enterprises across sectors including Real Estate and BFSI, and is expanding into other channel-driven industries. We are looking for ambitious Business Development Managers who can help us scale our enterprise customer base. About the Role As a Business Development Manager, you will own the enterprise sales cycle — from identifying target accounts and reaching the right decision-makers to product demonstrations, proposals, negotiations and closure. This is not a transactional sales role. You will work closely with founders, product and customer success teams to understand enterprise requirements and position Primekit as a solution to challenges around channel partner discovery, activation, engagement and productivity. Key Responsibilities Identify and build relationships with potential enterprise customers. Develop a strong pipeline across target industries including Real Estate, BFSI and other channel-driven businesses. Connect with senior stakeholders including Sales Heads, Marketing Heads, Channel Sales Heads, Distribution Heads, Digital Heads and CXOs. Generate opportunities through outbound prospecting, LinkedIn, industry relationships, events, referrals and strategic outreach. Understand how prospective clients currently manage their channel partners and identify gaps in their existing processes. Position Primekit around measurable business outcomes rather than simply selling product features. Conduct discovery meetings and customised product demonstrations. Build use cases relevant to each client’s business and channel structure. Own the complete sales process: Prospecting → Discovery → Product Demo → Solutioning → Proposal → Commercial Negotiation → Closure → Handover Maintain disciplined follow-ups across enterprise sales cycles. Prepare proposals, presentations and commercial discussions. Coordinate pilots and POCs wherever required. Work with internal teams on enterprise-specific requirements and integrations. Maintain an accurate sales pipeline and CRM. Track opportunity stages, expected closure dates and revenue forecasts. Build and maintain a healthy pipeline sufficient to consistently achieve revenue targets. Provide weekly updates on meetings, opportunities, proposals and closures. Gather feedback from prospects regarding product requirements and competitive solutions. Identify new industries and use cases where Primekit can solve channel activation challenges. Share insights with the product and leadership teams. Requirements 3–7 years of experience in B2B / enterprise business development. Experience selling SaaS, technology platforms, MarTech, CRM, PropTech, FinTech or enterprise solutions is strongly preferred. Comfortable selling solutions with multi-month enterprise sales cycles. Strong communication, presentation and negotiation skills. Ability to independently conduct senior-level client meetings and product demonstrations. Strong follow-up discipline and ownership mentality. Ability to understand business problems and translate them into technology solutions. Comfortable working in a fast-growing startup environment. Existing relationships within Real Estate, BFSI or enterprise sales ecosystems would be an advantage.
