Overview
Join our dynamic team as a Marketing Specialist, where you'll play a pivotal role in shaping the brand narrative in the digital landscape. Our company is committed to innovation and excellence, providing top-notch solutions to our clients. We're looking for someone passionate about marketing and eager to drive impactful strategies.

Responsibilities

• Plan, execute, and optimize SEO and SEM strategies to drive traffic and improve search rankings

• Optimize landing pages for conversion using A/B testing, heatmaps, and performance metrics

• Run and manage performance marketing campaigns across platforms (Google Ads, Meta, LinkedIn, etc.)

• Track and analyze campaign performance, prepare marketing reports, and iterate on strategies 

• Collaborate with design, product, and sales teams to align messaging and content across funnels 

• Conduct keyword research, competitor analysis, and audience segmentation 

• Stay updated on industry trends, tools, and best practices to maintain a competitive edge  

• Help build brand positioning in the HRTech space through online and offline strategies

Requirements

• Minimum 2 years of full-time marketing experience preferably in a startup environment.

• Must have scored 95% or above in 12th-grade board exams (mandatory)

• Bachelor's degree in Marketing, Business, or related field.

• Proven experience in running digital marketing campaigns (SEO, SEM, paid ads) 

• Hands-on experience with tools like Google Analytics, Google Ads, Meta Business Manager, etc. 

• Knowledge of landing page optimization and CRO fundamentals  

• Strong analytical skills with a clear understanding of performance metrics and ROI 

• Excellent communication and storytelling skills 

• Ability to work cross-functionally and manage multiple projects simultaneously

  Why Join GoodSpace?

At GoodSpace, we’re a young, ambitious team obsessed with impact. As a Marketing Specialist, you’ll have real ownership, creative freedom, and the opportunity to shape the brand narrative of a fast-growing AI startup disrupting the hiring indust